Department: Marketing

Reports To: CEO

Full Time – Exempt (Salary)

Salary Range: $125,000 - $135,000

Location: Remote

Company Description:

(Re)vive is a certified B-Corp company that offers technology solutions to leading fashion brands and retailers. Our brand partners leverage our data-powered platform to maximize inventory productivity by refurbishing and reselling their idle inventory. Revive’s focus on technology innovation and sustainability is changing how consumers and brands view the garments they buy and produce (see more in Techcrunch).

Overview:

As the B2B / GTM Marketing Manager you will be responsible for developing and executing marketing campaigns, managing brand messaging, and driving customer engagement. You will lead marketing initiatives that drive business growth, ensuring alignment with company goals and target market needs.

This job description is intended to describe the general nature and level of work but is not inclusive of all duties, responsibilities or qualifications. Duties, responsibilities, and activities may change at any time based on business needs.

Responsibilities:

• You will work directly with our CEO and Product team to create an effective & strategic marketing roadmap to generate qualified leads for our Sales team
• You will amplify our story and differentiators, ensure our value messaging resonates with our enterprise buyers and keep our sales enablement materials up-to-date
• Your efforts will ensure that both existing and prospective customers fully understand how they can succeed with Revive, and how we are differentiated from alternative solutions
• What your Day-to-Day would look like:
• Developing and executing GTM strategies for launching new products and features, focusing on growth within key verticals
• Continuously refining our target personas by gaining insights into critical roles, pain points, use cases and value propositions throughout the buyer journey
• Serving as a Revive subject matter expert during events, and in interactions with the press and industry analysts
• Producing and distributing engaging marketing content tailored for both technical and business audiences, including web copy, blog posts, newsletters, events and webinars
• Creating sales collateral to support pipeline growth and facilitate deal closures, including presentations, case studies, testimonials, feature briefs and whitepapers
• Partnering with the Product team to gain a deep understanding of our product's technical details and translating these into compelling narratives
• Working closely with Sales to refine our positioning strategy, staying responsive to market trends, competitive shifts and significant industry developments
  

Requirements:

• Background in leading marketing programs end-to-end with experience in creating personas, unique use cases, and value propositions
• Superior communication and presentation skills; proven ability to write content that converts and a flair for creative storytelling
• An analytical mindset – leveraging data, feedback from the field, and learnings from trials and product launches to evolve our strategies
• A desire to work both at a strategic level and tactically—rolling up your sleeves to execute day-to-day tasks
• Experience working within a high-growth startup environment – delivering value quickly and iteratively with limited resources; adept at influencing decision-makers at various levels within an organization
• Experience in successfully introducing B2B products to the market and/or new verticals
• Experience in successfully leading in-person Conference series or industry events with key decision makers
• Experience working with PR agency to bring additional press for key milestone events or launches
• Bonus:
• Knowledge of Returns, Reverse Logistics, Inventory Management for eCom Brands
• Working knowledge of the sales cycle and buyer journey for eCom Supply Chain SaaS & Services, and their implications on product marketing strategy
  

What we offer:

• Medical, Dental, and Vision
• 401K
• Unlimited PTO
• Remote / Work-from-Home
  
  

Position Type / Expected Hours of Work:

This is a full-time, exempt position. This position is not eligible for overtime. Work hours are typically 40 hours a week, Monday thru Friday.

Covid Vaccination Required

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